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Portfolio: Packaging
Family-focused products, outdoor apparel, and cooking utensils. What do these have in common? Only that I wrote them.
evrgrn Pendleton Rocker Hang Tag
This product copy celebrates the partnership of REI's new brand evrgrn with the classic wool maker Pendleton.
REI Flash60 Hang Tag
A new breed of backpack from REI needed a new positioning and tone.
REI Flash 60 Backpack Hangtag
A new breed of backpack from REI needed a new positioning and tone.
Pictionary Mania Back Panel
© 2006-2024 Rebecca Kraus. All Rights Reserved.
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